Business Of Law

Three Tips for Creating a Killer Attorney Web Bio

, The Legal Intelligencer

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I have reviewed tens of thousands of law firm Web bios during my career. Setting aside the diminution in my visual acuity as a result of that activity, my overwhelming, consensus reaction can be aptly characterized by one word: "meh." While there are some outliers on both ends of the spectrum, the vast majority are unremarkable and seemingly interchangeable.

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