Making the Effort to Network the Right Way

, The Legal Intelligencer

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Networking is not something that is accomplished at an event; it’s a process. Many attorneys tell us that they’ve tried to network and it hasn’t worked for them. When we ask what they’ve done, they usually tell us that they went to a few events, got nothing out of them and then stopped going. This is not how the process works. It can take years to build up your network to a level that translates into new business. There are no shortcuts to building relationships. Like most things that are worth doing, the process of networking takes time, effort and dedication.

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